Budget Constraints: Like many tradespeople, Patey Flooring faced challenges in creating a high-quality website within a limited budget. They needed an attractive and functional site without overspending.
Visual Representation: The primary challenge was effectively showcasing their flooring products in a way that would attract potential customers. The website needed to convey the quality and beauty of the flooring options available.
Solutions
Visually-Driven Design: The solution involved creating a visually appealing website that heavily utilized high-quality images of the flooring products. By prioritizing beautiful imagery, we were able to enhance the overall aesthetic and appeal of the website.
Content Optimization: Along with stunning visuals, we ensured that the website contained well-crafted content that provided valuable information to potential customers. This included descriptions of flooring types, benefits, and installation processes to encourage inquiries.
Lead Generation Focus: The site was designed with lead generation in mind, incorporating contact forms and clear calls to action to facilitate communication with potential clients.
Results
Stunning Website Launch: The final product was a beautiful website that effectively displayed Patey Flooring's offerings. The high-quality images were instrumental in drawing attention and generating interest.
Increased Inquiries: As a result of the enhanced visual appeal and well-organized content, Patey Flooring experienced an increase in inquiries from potential customers seeking flooring solutions.
Positive Client Feedback: The client expressed satisfaction with the website, highlighting how the visuals captured the essence of their products and improved their online presence.
b2b is an outcome focused, full stack web design and development agency based in Brisbane. With a team of 12 individuals and 150,000 hours experience, b2b develops complex, fast, secure websites & apps for established businesses. b2b’s customer service, outcome focussed approach has your back.